Just a site for some crazy little things, but we do like.

Digital runways have new client.

See by Chloe F/W 2012-13

Prabal Gurung ICB F/W 2012-13

If you had heard about Digital Fashion Show online during NYC Fall/Winter 2012-13 that presented Prabal Gurung’s ICB line ( International Concept Brands ) and See by Chloe at Paris Fashion Week, Both had been hosted on digital platform by KCD, the New York Agency that  organzied many top shows like Marc Jacobs and Alexander McQueen,

The show were accessible to select retailers, buyers and fashion editors who signed in to a website with a special code, featured various looks, as models walked around in a background room while music played in the background — just like at a runway show. In addition to head-to-toe views, there were close-up shots that you could see the intricate detail on the fabric, thanks to the miracle of HD technology.

This season, KCD welcome new client ; Pierre Balmain, second line of Balmain which will be hosted while NYFW  together with Prabal Gurung ICB and See by Chloe on KCD Digital platform.

If you want to experience some, I linked See by Chloe Fall/ Winter 2012’s digital runway here.

Photo: Courtesy of Prabak Gurung ICB and See by Chloe


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This entry was posted on August 29, 2012 by in Fashion, Living and tagged , , , , , .
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